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Jungle Scout: Spy Your Amazon Seller Competitor

Operating and growing in the world’s largest eCommerce platform might be daunting. You might need help from Jungle Scout, one of the best Amazon Seller Software, to navigate success. 

Jungle Scout has a customer base of over a million agencies, global brands, and retailers. These sellers have achieved an average of 367% growth in Amazon revenue.

This blog provides comprehensive information about Amazon seller software. You’ll learn about its in-depth features, steps for using Jungle Scout, pricing plans, and other details. 

Highlights

Table of Contents

  • Jungle Scout provides live data about competitors, products, and more
  • Jungle Scout’s major features are competitor insights, in-depth keyword analysis, product research, utilizing business operations, etc. 
  • Jungle Scout allows access from both the web app and browser extension
  • It has four pricing plans: Starter, Growth Accelerator, Brand Owner + CI, and Cobalt 

What is Jungle Scout?

Jungle Scout is an Amazon seller software that helps you grow your business in the biggest eCommerce platform. They provide real-time market insights that are beneficial for competitor analysis, product research, and more. 

Forbes, The New York Times, and several other publications have mentioned Jungle Scout on their platforms. This seller software has also received various accolades, such as the Best Amazon Expert from the Seller Awards in 2017. 

What Features Does Jungle Scout Provide?

Jungle Scout has all the attributes needed to accelerate your growth in the largest eCommerce platform. Here is a brief explanation of all of its major features:

1. Competitor Insights

Jungle Scout provides a comprehensive competitor analysis with its Amazon Competitor Intelligence tool. It provides insights into how the competitors are growing their market share. 

These reports illustrate where you stand among other sellers. It lets you know if you’re gaining or losing the share. Then, you can strategize on how to boost the numbers and dominate the market. 

2. Keyword Analysis

Jungle Scout analyzes and suggests high-converting keywords with its top-notch Amazon keyword research tool. It helps you create effective strategies for Search Engine Optimization (SEO) and Paid-Per-Click (PPC) campaigns. 

Two of Jungle Scout’s keyword research tools are:

A. Keyword Scout

Keyword Scout provides two-year historical keyword data that helps you identify trends and seasonal popularity. You can optimize and adjust the marketing efforts based on this information. 

B. Rank Tracker

Jungle Scout’s Rank Tracker tool provides the performance of multiple keywords on the same graph. List out the phrases based on various filters such as “Easy to Rank, Indexed”, “Top 10”, “Tracking, Not Indexed”, etc. 

It also reverse searches the Amazon Standard Identification Number (ASIN) for competing products. ASIN lookup can even reveal the backend keywords that don’t appear on the product pages. 

Analyzing ASIN helps identify keywords the competing products are optimizing for. This gives you an understanding of what keyword ideas will achieve results similar to those of top sellers.

3. Conduct Product Research

Jungle Scout helps research the most profitable product opportunities on Amazon. It provides four tools to help you in the process:

A. Opportunity Finder

The Opportunity Finder tool helps you identify promising product niches using the trending Amazon keywords. It shows insights into ongoing sales, upcoming product trends, and competitor performance. 

It lets you filter out the relevant products based on average monthly units sold, average monthly price, and monthly search volume. You can make data-backed decisions regarding which products to optimize based on its Niche Score. 

The niche score analyzes your listing quality, product demand, and other factors to predict whether an item can get adequate sales or not. Opportunity Finder also shows the top 25 products in a particular niche. 

B. Product Tracker

Jungle Scout’s Product Tracker helps you organize, group, and compare various product-related insights. Some of the real-time data include sales metrics, revenue, and best seller rank. 

It has a drag-and-drop feature to organize several items in the column to view only the most relevant data. Product Tracker also creates a graph to view a product competitive landscape with insights, such as inventory, units sold, etc. 

C. Product Database

Jungle Scout has pulled over 475 million items from Amazon in its Product Database. It suggests your product ideas based on what search criteria you want to focus on. You can export them to a spreadsheet in .csv format. 

D. Category Trends

The Category Trends tool helps you track 100 products in a particular category or subcategory. It helps you pick the optimal category to publish new products. Tracking the category performance becomes easier with review, rating, price, and other metrics. 

4. Streamline Market Intelligence

Jungle Scout has integrated artificial intelligence (AI) to help it make better e-commerce decisions. This assistance automates crucial tasks, such as analyzing product reviews, ratings, etc., and makes market research easier. 

The AI assist provides suggestions regarding how you can improve a product listing. It can even generate page elements, such as title, description, features, etc. based on your selected keywords. 

This AI tool also gives a comprehensive profit overview that includes profit cost of goods sold, revenue, and so on. Its financial report illustrates crucial insights and urgent actions. 

5. Utilize Business Operation Tools

Jungle Scout has many operation solutions that ease your eCommerce business automation process. Here is a list of all of the tools:

A. Review Automation

Whenever a buyer purchases your product, you need to send review requests. Reviews are crucial to optimize your listing for Amazon SEO. The Review Automation tool saves time and effort by avoiding the manual sending of requests to all buyers. 

This tool automatically sends review requests after each eligible order. You can customize which product should get requests and when to send it. It even has an organized table where you can view the status of all the reviews sent.

B. Sales Analytics

The Sales Analytics tool provides a full financial situation for your Amazon business. Its multi-product dashboard includes various metrics, such as net margin, units sold, revenue, Return on Investment (ROI), etc. 

Not only does it provide comprehensive financial reporting, but also suggests ways to enhance your growth. It helps you document and customize inventory costs, shipping, and other expenses involved.

C. Advertising Analytics

If you’re opting for Pay-Per-Click (PPC) campaigns then the Advertising Analytics tool will come in handy. It combines data and metrics from various sources to determine the profitability of your Amazon business. 

Advertising Analytics organizes crucial paid campaign metrics on a single dashboard. Some of them include sales, Advertising Cost of Sales (ACoS), Total Advertising Cost of Sales (TACos), etc. 

It illustrates high-level company information using customizable widgets, waterfall charts, etc. 

D. Listing Builder

Listing Builder helps improve your Amazon search ranking by optimizing your product listings. It connects your Seller Central account with Jungle Scout to enhance its components. 

You’ll receive a Listing Optimization Score after it audits your product listing. This tool provides feedback after analyzing your product title, description, images, keyword placement, etc. 

Listing Builder even creates your content using AI. Moreover, it has an auto-save feature. This allows you to edit the components in peace knowing that your progress is not lost.  

E. Supplier Database

Supplier Database provides insight into the top global manufacturers. You can search for high-quality suppliers using various features. For instance, it lets you identify which product has partnered with a particular supplier using Amazon’s ASIN. 

If that supplier has high customer volume and confirmed shipments then that’s a good sign. You can partner with that manufacturer to stock up your inventory.

F. Inventory Manager

Planning the inventory of your Amazon business requires a calculative approach. You need to predict accurately the number of sales so that you can stock the right number of items. 

The Inventory Manager tool helps strategize this procedure by using a data-driven approach. It has a demand forecasting feature that predicts Fulfillment by Amazon (FBA) sales, profits, and other metrics for your products. 

This tool alerts you whenever you need to restock your product. It’ll even calculate the optimal date and quantity that you need to order to prevent stockouts while reducing Amazon storage fees. 

G. FBA Reimbursements

Your inventory is stocked in the Amazon warehouse. There, some items may get lost or damaged. In such cases, the eCommerce platform reimburses you for such mishandling. 

But, some of those losses aren’t documented and you need to manually request a refund by tracking the lost items. Jungle Scout provides you with a dedicated case manager who’ll help you recover the money from Amazon if you face such an issue. 

How to Use Jungle Scout? 

Before accessing this Amazon seller software, you must use either Google Chrome or Firefox. They’re the most compatible browsers with Jungle Scout. Also, the dashboard appears properly on desktops and laptops rather than smartphones. 

Please follow these step-by-step guidelines to start using Jungle Scout to optimize your product pages. 

Step #1: Visit the Official Website 

Please go to Jungle Scout’s website using this URL: https://www.junglescout.com/. Now, click on the Sign-Up button that takes you to the subscription page or log in if you already have an account.

Login Jungle Scout: https://login.junglescout.com/?redirectRoute=/dashboard

Step #2: Pick a Subscription Plan

Jungle Scout has four subscription models: Starter, Growth Accelerator, Brand Owner + CI, and Custom. Apart from the Custom plan, you can select the “Buy Now” button at your desired plan and continue. 

For the ‘Custom’ plan, you need to contact their customer support team. 

Step #3: Create an Account

Once you select your desired subscription plan, it takes you to the account creation page. Provide your email address and set a password. Then, read the terms of services and privacy statement before giving your payment details. 

Step #4: Access Your Dashboard

After purchasing your subscription plan, access the Jungle Scout in the web app. If your plan supports the Chrome extension then you may download and install it on your Google Chrome browser. 

Step #5: Integrate With Amazon Seller Account

Your Jungle Scout dashboard allows you to integrate the Amazon Seller Central Account. This helps you receive personalized insights so you can refine your strategy. 

What Are The Benefits of Jungle Scout Browser Extension?

Jungle Scout Browser Extension Benefits:

1. Real-Time Insights

  • Analyze data while browsing Amazon.
  • Key insights include:
    • Product demand
    • Profit projections
    • Competitive information

2. Customizable Settings

  • Tailor the extension to display relevant metrics.
  • Metrics include:
    • Monthly sales
    • Category rank
    • Listing quality score
    • Product fee

What is the Pricing of Jungle Scout?

Jungle Scout has four pricing packages that you can purchase on either a monthly or annual basis. The breakdown of prices and major features of all plans are mentioned below:

1. Starter

Price: $49 per month or $348 per year

Features: Tracking up to 50 products, single user license, a month of historical keyword data, product database, keyword scout, opportunity finder, and more

2. Growth Accelerator

Price: $79 per month or $588 per year

Features: Tracking up to 150 products, a year of historical keyword data, access to advanced seller features, eligibility for additional seats, etc. 

3. Brand Owner + CI

Price: $399 per month or $3,588 per year

Features: Tracking up to 2,000 products, including ten seats, competitive intelligence with automated segments, market overview, keyword insights, priority onboarding, etc. 

4. Cobalt

Price: Custom 

Features: Tracking market trends and competitor performance, running ads with advanced targeting and information, and several more

What Are The Pros and Cons of Jungle Scout?

All seller software has its own benefits and usage limitations. Here are some of the pros and cons of Jungle Scout:

Pros

  • Provides comprehensive, accurate, and actionable insights.
  • It helps make well-informed Amazon business decisions.
  • In-depth keyword research to maximize revenue potential.
  • Easy handling of the inventory in the Amazon warehouse.

Cons

  • Requires advanced knowledge of the software to use its complex features.
  • Not-so-effective customer support options with slow response time.
  • A higher price of $49 for the most basic pricing package.

What Are The Alternatives of Jungle Scout?

If you wish to search for an alternative to Jungle Scout, then here are a few options: 

  • Helium 10
  • Viral Launch
  • SellerAMP
  • AMZScout
  • ZonBase
  • Keepa

Conclusion

Now that you’re well-informed about Jungle Scout, it’s time to grow your Amazon business. This seller software even has some free tools, such as a profit calculator and sales estimator. You can try them out before making the purchase decision. 

Besides, Jungle Scout has a plethora of free learning materials, such as blogs, reports, seller guides, etc. These resources help you grow on the world’s biggest e-commerce platform within no time!

What is Jungle Scout, and how does it help with competitor analysis?

Jungle Scout is a powerful Amazon seller tool that provides insights into your competitors’ sales, pricing strategies, and product performance. It helps you make data-driven decisions to outpace your competition.

Can I see how much my competitors are selling?

Yes, Jungle Scout estimates competitors’ monthly and daily sales, giving you a clear picture of their performance.

How does Jungle Scout gather data about my competitors?

Jungle Scout uses Amazon’s publicly available data, algorithms, and trends to analyze and predict sales and performance metrics accurately.

Can Jungle Scout help me find gaps in the market?

Absolutely! Its product research tools identify low-competition, high-demand niches, helping you discover untapped opportunities.

Does Jungle Scout track competitors’ keyword strategies?

Yes, the Keyword Scout tool reveals competitors’ target keywords, search volumes, and ranking opportunities for better SEO strategies.

Can I track competitors’ pricing changes?

Yes, Jungle Scout provides real-time pricing data, enabling you to monitor competitors’ pricing strategies and adjust yours accordingly.

Is Jungle Scout useful for beginners?

Jungle Scout is beginner-friendly with an intuitive interface and tutorials to guide new users through competitor analysis and product research.

Does Jungle Scout offer historical data about competitors?

Yes, it provides historical sales and ranking data to understand competitors’ trends and predict future performance.

What additional features make Jungle Scout effective for competitor analysis?

Features like product trackers, opportunity scores, and profit margin calculators give a comprehensive view of your competitor’s strengths and weaknesses.

Is Jungle Scout worth the investment for spying on competitors?

Jungle Scout is widely regarded as an essential tool for Amazon sellers due to its accurate data and actionable insights, making it a worthwhile investment for staying ahead in the competitive marketplace.

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Bikash Yadav

A seasoned SEO expert with over 5 years of experience in optimizing websites for search engines and improving online visibility.

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